Down at the end of this post is an e-mail I personally received from Ford
concerning the mention of the GM commercials...so SOMEONE wants them!
...stevenc
http://users.interlinks.net/stevenc/
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This was the response I got,a number of years ago,from Ford,and
Chevy,when I offered them some old Lps from the 50s.1953 radio
commercials,aindustrial musicals,and such.Not copies,but the actual LPs.
Roger Kulp
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---- Original Message -----
From: "Tom Fine" I ping'd GM's investor
relations and offered to GIVE them a digi-copy for their archives. They
replied there IS NO ARCHIVES. What could be more valuable to a company
that makes its bread from advertising a somewhat generic product -- where
the main point of difference is marketing -- than an archive of marketing
so today's attention-challenged marketers might learn from past successes
and mistakes? But, alas, very few companies have any corporate archives.
One big exception is Coca-Cola, BTW, which has a paid corporate
historian.
If GM does have an archive or a historian and the investor relations
people -- to whom most random e-mails are funneled -- do not know about
it, then that's totally dysfunctional.
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----- Original Message -----
From: "Terry Hoover" <TerryH@xxxxxxxxxxxxxxxx>
To: <stevenc@xxxxxxxxxxxxxx>
Sent: Monday, June 12, 2006 9:42 AM
Subject: GM Ads
Hi Steven, My name is Terry Hoover and I'm the archivist at The Henry
Ford Museum in Dearborn Michigan. A fellow archivist sent me your post
regarding the GM material. Since we have a large collection of
automotive material we would be interested in providing a good home for
your commercials. We have some later video GM commercials but nothing as
early as the ones you have discovered so they would be a nice addition
for our researchers. Let me know if you haven't placed them yet.
Have a good day.